Strategic Management Mexico, is a subsidiary of Scientific Data Research, Inc. and Strategic Management, for Latin America. These companies have been devoted to consulting and executive education, worldwide, in the field of strategic marketing since 1981.

Their main area of focus within marketing has been market segmentation. They have developed an extensive expertise in attitudinal segmentation, having participated in a total 35 segmentation projects in 15 countries.

Since 1991 Strategic Management Mexico has conducted executive seminars for upper management through. These courses are characterized by the practical approach in which different tools and techniques are presented. The main objective of the executive seminars is that participants gain a strategic vision of the marketplace and the way successful enterprices function in today's business environment. The intent of this new perspective is to help respective companies achieve competitive advantage.

The professors presents the most sophisticated and up-to-date marketing concepts and techniques, in a simple and disciplined way, with an emphasis on implementation.